Ken has experienced it all: ups and downs; market shifts, along with generational wealth transfers.
This isn't another book promising a bunch of biz-hacks to make a million fast, but rather rock-solid, proven strategies the corporateneur can use to start, run, and build a sustainable business.
In The Corporateneur Plan: Your Roadmap from Midcareer Professional to Entrepreneur, Ken Rohl and researcher Pamela N. Danziger, with Ken’s son Greg providing perspective, draw from Ken’s extensive years of experience as a CEO and entrepreneur to create a roadmap for executives who leave successful careers in the corporate world, choosing to take the uncharacteristic and risk-filled road into entrepreneurship.
As thought leaders, Ken and Pam use the term corporateneur to define those entrepreneurs who see opportunities in the market that they want to capitalize upon and realize that as a corporateneur, you must leave the security of your job behind to start your own company and follow your vision. This book is meant to serve as a roadmap for those stuck in corporate limbo- or anyone who wants to skip the corporate step completely- to begin their journey.
The Corporateneur Plan is also valuable if you are searching for inspiration to lead your own organization more meaningfully- or for the young entrepreneur pursuing a passion but not knowing what you don’t know. Balancing science and art, The Corporateneur Plan sets forth a particular mindset of leadership, with repeatable and proven processes you can employ immediately.
IT TAKES A LOT OF GRIT AND HUMILITY TO GO BACK TO DOING WHATEVER IS NEEDED... THIS BOOK WILL SET YOU ON THE RIGHT PATH."
-CHRISTINE DAY
Founding partner of the HOUSE of LR&C with Russell and Ciara Willson
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